Sam Farrow

Sam Farrow is an online news and new media junkie who currently manages the New Media Business at the New Zealand Press Association. Previously Sam spent four years working in the media department at New Scotland Yard and was heavily involved in transitioning media communications from telephone to online systems. This included pioneering work in the production and delivery of broadcast quality multimedia via electronic press releases.

Sam has a great passion and broad interest in online news with experience in strategic communications, content, revenue as well as the technical aspects.