Kalena Jordan provides notes on Amy Hoy’s session Usability for Evil, with additional comments by Amy herself:
Amy Hoy calls herself a user interface nerd designer writer educator programmer photographer extraordinary. As half of Washington DC based consulting firm Hyphenated People, she gets to help cool companies on the web every day and thinks that’s just the best job ever.
Amy’s t-shirt sets the scene for her Webstock presentation: “It’s fun to use learning for evil”. By evil, Amy is sarcastically referring to companies that manipulate people’s subconscious weaknesses to make money.